# What's Good

> What's Good is an AI-powered event discovery platform for destination marketing organizations (DMOs), local media companies, and tourism boards. We help destinations become the source of truth for local events by automating event aggregation, powering event calendars, and driving word-of-mouth tourism through locals.

## What We Do

What's Good uses artificial intelligence to automatically aggregate, curate, and publish local events from hundreds of sources — including ticketing platforms, venue websites, and community submissions. Our platform saves DMO teams 20+ hours per month while dramatically increasing event coverage and SEO visibility.

## Who We Serve

- Destination Marketing Organizations (DMOs)
- Convention & Visitors Bureaus (CVBs)
- Local media companies
- Tourism boards
- City governments

## Core Products

- **AI Event Calendar**: Automated event aggregation and curation for DMO websites
- **Weekly Newsletter**: AI-drafted, locally-curated email newsletters for visitor and resident engagement
- **Mobile Trip Guide**: White-labeled mobile experience for destination visitors
- **Media & Advertising**: Sponsored content and advertising within the What's Good ecosystem

## Key Results (Visit Myrtle Beach Case Study)

- 79% increase in published events (69 → 124/month average)
- ~22 hours saved per month
- 55 new SEO pages indexed per month
- Zero additional headcount required

## Company

- Founded in Wilmington, NC as a local media company
- Expanded to serve DMOs and tourism boards nationally
- Co-Founders: Dustin Rowe (CEO), Megan Rowe (CMO), Mahmud Ahsan (Lead Developer)
- Partners include Visit Myrtle Beach, Wilmington & Beaches, Shelby Tourism, and more
- Featured in a Cloudinary case study alongside NBC, Shopify, and Walmart

## Important Pages

- Homepage: https://whatsgood.city/
- Blog: https://whatsgood.city/blog
- AI Event Calendar Product: https://whatsgood.city/ai-event-calendar
- DMO Solutions: https://whatsgood.city/dmo
- Mobile Trip Guide: https://whatsgood.city/mobile-trip-guide
- For Local Media: https://whatsgood.city/media
- About: https://whatsgood.city/about

## Contact

- Website: https://whatsgood.city
- Schedule a demo: https://calendly.com/dustinrowe/whats-good-inquiry
- Instagram: @checkwhatsgood